- television - when people watch tv shows, mainly series people may grow to like a particular character, alot of people forget that some characters are not real and it is acting however some people idolise tv programme characters and may aspire to be like them in some way whether its dress sense, personality etc.
- magazines - many people buy magazines or even if they dont buy them they may read a family members magazine, or at a doctors.. alot of magazines are filled with fashion tips which influence readers to purchase particular items
2) It is no longer possible for an identity to just be constructed in a small community and influenced by a family (Discuss)
3) Everything concerning our lives is ‘media saturated’ (What does this mean?)
Buckingham:
- identity is something unique to each of us, but also implies a relationship with a broader group
- identiy can change according to our circumstances
- identity becomes more important to us if we feel it is threatened #
David Gauntlett
- identity is complicated, however everybody feels they have one
- relgious and national identities are at the heart of major international conflicts
- we like to think we are unique but gauntlett questions whether this is an illusion and we are more similar than we think
- the average teenager can created numerous identities in a short space of time
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